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Connecticut Minority Supplier Development Council, Inc. - CMSDC News
Web Site:
http://www.cmsdc.org
4133 Whitney Avenue,
Bldg. 4, Box 2,
Hamden, CT 06518
Tel: (203) 288-9744
Fax: (203) 288-9310
The mission of the Connecticut Minority Supplier Development Council, Inc. (CMSDC) is to significantly increase the procurement opportunities between corporate members and certified minority owned businesses.
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Johnson Joins CMSDC Board
August 10, 2008
Lori Johnson, President of CommVerge Marketing has joined the CMSDC Board of Directors. CommVerge Marketing provides services in: Strategic Marketing, Business Plan Development and Event Management and Promotion ."Strategic development and tactical implementation of marketing programs--encompassing all creative and management aspects from start to finish--is just a portion of what we deliver. Our planning approach is anchored to attainable objectives based on budgets, resources and overall business goals."
"Our business plans have helped companies to meet revenue goals or expand products and services in new and existing markets. As we develop your plan, all elements of product delivery, marketing and funding are analyzed. We collaborate with you to validate or enhance current methods based on prevalent market factors. This is accomplished by contrasting current market position and industry buyer perceptions with unique strengths and company goals. Our approach results in the design of a strategic plan that aligns and renews company strengths to maximize the needs of your customers."
"We creatively plan any marketing or sales event to harmonize with your overall strategic direction. This focus is a key element in achieving your event goals. Our collaborative planning and tactical implementation has led to new business for companies participating in trade shows and self- sponsored events throughout the United States, Europe, Asia and South America. Our goal is to make your company's exposure extend beyond the trade show floor or meeting room."
Ms. Johnson, who we affectionately refer to as LOJO, is a wonderful addition to the board and I certainly look forward to her help in the development and implementation of the CMSDC's strategic goals. Ms. Johnson is also an active member of the CMSDC MBE Input Committee. Welcome aboard!
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